In a strategic move to boost its online visibility and expand its customer base, Tulsa-based Value Check Cashing has entered into a partnership with Utah’s esteemed digital marketing firm, SEO National™. This collaboration focuses on optimizing the company’s website and improving its search engine rankings on platforms such as Yahoo, Google, and Bing. Recently, I had the opportunity to discuss this initiative with Emma Clark, the Marketing Manager at Value Check Cashing, to gain a deeper understanding of its objectives and how it aligns with their mission to better serve the Tulsa community.
Value Check Cashing, a pillar in the Tulsa community for nearly three decades, has always been committed to providing accessible financial services to those without bank accounts or access to traditional banking. Emma Clark highlights the company’s broad range of offerings, which extend beyond check cashing to include international money transfers, bill payments, money orders, and tax preparation services. The core mission remains steadfast: to meet the diverse financial needs of their customers in a straightforward and reliable manner.
The decision to partner with SEO National stems from a recognition that the digital landscape is increasingly integral to business growth. Despite strong, trust-based relationships with existing customers, Value Check Cashing acknowledged the necessity of enhancing its online presence to reach a broader audience. Emma Clark explains that SEO National was chosen due to their proven track record in helping businesses achieve lasting improvements in search engine rankings through an ethical and holistic approach. The emphasis on organic traffic and long-term results, as championed by Damon Burton, President of SEO National, resonated deeply with the company’s values.
Specific goals for this partnership include significantly increasing online visibility so that individuals searching for financial services in Tulsa can easily find Value Check Cashing. Additionally, there is a strong focus on educating potential customers about the full range of services offered, many of which are often overlooked, such as tax preparation and money transfers. The overarching aim is to grow the customer base while maintaining the high level of service that current customers expect. This initiative is seen as a way to make it easier for people in urgent need of financial assistance to access the necessary resources swiftly.
The partnership with SEO National is not just about business growth; it is also about enhancing the customer experience. Improved online visibility will enable Value Check Cashing to communicate more effectively about their community initiatives, such as weekly drawings and donation collections, which are designed to give back to the community that has supported them for so long. The company’s customer-centric approach remains at the forefront of their strategy, ensuring that the needs of their customers are met with increased ease and efficiency.
The initial response to this new direction has been overwhelmingly positive. Team members are enthusiastic about the potential to reach more customers and deliver even greater value, while long-term customers appreciate the efforts to modernize and expand services. Although change can be challenging, the collective vision and the anticipated benefits have garnered widespread support from both the team and the community.
As Value Check Cashing embarks on this new chapter, the commitment to improving and expanding services continues to be a priority. The partnership with SEO National is a crucial step in ensuring that everyone in the Tulsa community has access to essential financial resources. Emma Clark emphasizes that this collaboration is part of an ongoing effort to better serve their customers and meet the evolving needs of the community.
In summary, Value Check Cashing’s collaboration with SEO National marks a pivotal moment in the company’s history. By enhancing their online presence, they not only aim to grow their customer base but also to provide more accessible financial services to the Tulsa community. This partnership underscores their dedication to customer service and community support, setting the stage for continued success and growth in the digital age.
