Located at 1001 Liberty Ave, 5th Floor, in the heart of Pittsburgh, Search Marketing Pros embarks on an exciting new chapter. Renowned for its innovative and effective marketing strategies, this digital marketing agency has established a significant milestone with its expansion. This move is not merely about geographical growth; it signifies a return to roots for CEO Ross Hornish and the newly appointed Chief Operating Officer, Cory Lacek, both of whom are Pittsburgh natives. Hornish and Lacek bring with them an unwavering passion and deep expertise in digital marketing, eager to contribute to the city they hold dear.
The decision to establish a presence in Pittsburgh is far from arbitrary. For Hornish, who has successfully steered the agency through substantial growth over the past year and a half from its original base in Memphis, the move is both strategic and sentimental. “Since our agency launched, we’ve experienced noteworthy growth while consistently maintaining a client-first mentality,” Hornish stated. “We’re thrilled about the opportunities this expansion brings, and we’re ready to offer our proven campaign-based marketing strategies to Pittsburgh businesses eager for growth.” This expansion underscores the company’s commitment to leveraging local insights and providing tailored solutions to businesses in Pittsburgh.
Search Marketing Pros is celebrated for its multi-channel marketing strategies, including Search Engine Optimization (SEO), Pay-Per-Click (PPC/SEM), and Social Media Advertising. These methods have earned the agency a stellar reputation for delivering high-quality leads and reducing acquisition costs for home service businesses. Trevor Knox, VP of Marketing at Terminix Service Inc., attests to their success, stating, “Search Marketing Pros has delivered tremendous results for us. Their high-impact SEO strategy increased our #1-#3 Keywords by 88%, expanding our visibility in ways we never thought possible.” This testimonial underscores the effectiveness of the agency’s approach and its potential to drive significant growth for Pittsburgh businesses.
For COO Cory Lacek, the move to Pittsburgh represents a homecoming and a new professional challenge. With a robust background spanning 13 years, including leading development efforts for multiple companies and founding a successful service business, Lacek is well-versed in operational efficiency and strategic execution. “Ross is truly a digital marketing expert,” remarked Lacek. “We both hail from Pittsburgh and love the city, so it’s going to be an absolute joy taking Search Marketing Pros to the next level here in our hometown.” Lacek’s impressive academic credentials, including a Master’s degree from Northwestern State University and a Bachelor’s degree from Slippery Rock University, complement his extensive experience, making him an invaluable asset to the team.
As the company opens its doors in Pittsburgh, it is already welcoming new clients from the Greater Pittsburgh area. The response has been overwhelmingly positive, indicating a bright future for the agency in its new locale. This expansion is not just about immediate growth; Search Marketing Pros aims to become deeply embedded within the local business community. By leveraging their profound connections and understanding of the market, they are poised to drive substantial growth for their clients. This strategic move highlights the company’s dedication to both personal and professional values, offering a unique advantage in navigating the local market.
The expansion into Pittsburgh also hints at the potential for further growth into other cities. Given the company’s success in Memphis and now the strategic importance of Pittsburgh, it seems plausible that Search Marketing Pros may continue to extend its footprint into other regions with a similar, client-focused approach. The incorporation of advanced analytics and AI-driven marketing strategies could further enhance their ability to deliver high-quality leads and reduce acquisition costs, ensuring they remain at the cutting edge of the digital marketing industry. The addition of Cory Lacek as COO is expected to bring about operational enhancements that could streamline processes and improve client outcomes further. His strategic execution skills and alignment with the company’s core values suggest he will be instrumental in steering the Pittsburgh expansion and future projects.
Looking ahead, the expansion into Pittsburgh serves as a strategic blueprint for further growth. The company’s adaptive, client-centric model will likely ensure it remains a formidable player in the digital marketing arena. With a robust multi-channel marketing strategy, unwavering commitment to core values, and a seasoned leadership team, Search Marketing Pros is well-positioned for a promising future. This expansion marks a significant milestone in the company’s journey, setting the stage for further success and impact in the digital marketing industry. As they continue to expand their reach, the future looks bright for Search Marketing Pros, offering exceptional results for businesses in Pittsburgh and beyond.
